Until now, no book has explored the full expanse of Marshall McLuhans thinking. Here we have assembled alongside his most prescient aphorisms excerpts from the full range of his astounding lifes work. One revolutionary book distills the wisdom and wit of the man who explained to us the the medium is the message and that we are now living in a global village, that privacy invasion is now our most important knowledge industry and that obsolescence is the moment of superabundance. Cover to cover, The Book of Probes is not only one hundred percent McLuhans own words, these are McLuhans finest words. McLuhan called these bold perceptions probes and today they gleam like gems embedd Until now, no book has explored the full expanse of Marshall McLuhans thinking. Here we have assembled alongside his most prescient aphorisms excerpts from the full range of his astounding lifes work. One revolutionary book distills the wisdom and wit of the man who explained to us the the medium is the message and that we are now living in a global village, that privacy invasion is now our most important knowledge industry and that obsolescence is the moment of superabundance. Cover to cover, The Book of Probes is not only one hundred percent McLuhans own words, these are McLuhans finest words. McLuhan called these bold perceptions probes and today they gleam like gems embedded everywhere in his lifes output - in his books, in more than 200 speeches, in his classes (especially the Monday Night Seminars), and most of all in the nearly 700 shorter writings that he published between 1945 and 1980. In recent years, his son Eric McLuhan and William Kuhns have combed through all these sources to compile and edit what has become The Book of Probes. The collection is so fresh that most probes will be new to even the most avid readers of McLuhan, and opens a new portal to McLuhans mind, one that promises to change the ways in which we recognize and interpret McLuhan in the future. Readers will marvel at how the consistency, the clarity of concept, and the abundant wealth of observations, some made twenty or thirty years apart, dovetail to form a whole. Art Director and Designer David Carson